I sometimes get asked what the most frustrating aspect of being a music producer is. For me, the answer is pretty easy. It’s the fact there’s loads of other stuff you have to do which stops you from actually making music – a music producer is meant to produce music, are they not?
Running social media can take a lot of time if you’re not careful. I have to plan this quite regimentally, if I’m honest. I tend to write posts on my website in bulk. I can still make time to write something more spontaneous if need be, but that helps ease the pressure on this front. Releases don’t promote themselves and nor does anything else.
I don’t spend much time label shopping for my demos, which saves more of it. Knowing when to finish a post also saves time. So on that note, see you later!